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SEOBROTHERS has received the Affiliate Branding of the Year award at the AffPapa iGaming Awards 2026, presented on 20 May in Madrid, Spain.
The award highlights long-term achievements in brand positioning, audience engagement, and communication strategy across international markets. SEOBROTHERS competed against several notable companies in the category, including Gamblers Connect, Tribuna.com, Media24, and Casino Online.
Over the past year, SEOBROTHERS significantly expanded its media visibility and strengthened its position within the affiliate sector through a combination of strategic partnerships, original content initiatives, and participation in major industry events.
Eugene Ravdin, Head of PR at SEOBROTHERS, said: “We see this award as recognition of the work our team has been doing to make SEOBROTHERS and our brands more visible, consistent, and relevant within the affiliate space. Over the last year, we focused on building long-term communication strategies and strengthening relationships with both partners and audiences.”
As part of its broader brand development strategy, SEOBROTHERS unveiled a refreshed corporate identity, introducing a modernised logotype, an updated brand book, and an original mascot designed to reflect the company’s evolving vision and creative direction.
SEOBROTHERS increased its public presence through speaking engagements at major conferences and online events. Company representatives participated in SBC Summit and SBC Webinars, SiGMA Europe, and HIPTHER Baltics Riga, sharing expertise on affiliate marketing, SEO strategies, and emerging industry trends.
The company’s branding efforts were further supported by a growing international media presence. Throughout the year, SEOBROTHERS was featured in respected industry publications such as Revista Casino Peru, Affiliate Leaders, and Global Gaming Insider, helping expand awareness of the company’s projects and achievements across multiple regions.
The company attended key international conferences, including iGB Live! 2025 in London, SBC Summit 2025 in Lisbon, and SiGMA Central Europe 2025 in Rome, where the team engaged with partners and industry leaders from across the global gaming ecosystem.
Beyond the affiliate industry, the SEOBROTHERS brand also gained visibility through a sports ambassador partnership. Earlier this year, SEOBROTHERS ambassador Jevgenijs Aleksejevs defended his IBF Europe Middleweight boxing title, further strengthening the company’s international profile.
The Affiliate Branding of the Year award marks another milestone for SEOBROTHERS as the company continues to invest in brand development, global communication, and long-term industry recognition.
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